Archive for the 'Advertising' Category



My Top 8 of 2008

Published on December 19, 2008

I’ve discovered some exceptional websites, over the last year in particular. Many made a real impact, for a number of reasons — creative design, compelling content, ease of navigation, etc. So here are a few of my “wows” for 2008.
1. alltop – What can I say. A great resource … [...]


Multicultural marketing myths

Published on December 12, 2008

In an earlier post, I talked about ‘the comfort of opinion.’  What initially triggered it was coming across and reading a JFK Commencement Address at Yale University.
“We enjoy the comfort of opinion without the discomfort of thought.  Mythology distracts us everywhere – in government as in business, in politics as in economics, in foreign affairs [...]


Just because: I Am The Walrus

Published on December 8, 2008

When messages strongly resonate and/or impact an audience, chances are cultural cues play a pivotal role. There is something in those messages — be it the overall context, the language or expressions used, the (mode of) delivery and/or who delivers it, the creative execution and whether or not you can can identify with it, [...]


Keeping the memory alive

Published on November 10, 2008

An emotional, intense and powerful example of point of view.


Transfixed

Published on September 28, 2008

I suspect for most of Monday, I’ll be transfixed by engaging content and speakers and have this kind of look on my face (a few of us are attending IAB’s MIXX Canada 2008.)

Photo: Spider.Dog on flickr

Stay tuned for updates in future posts.